Ground-breaking innovations, spectacular space missions, incredible records of precision, breathtaking deep-sea adventures, record-breaking timekeeping at the Olympic Games and James Bond's best piece - OMEGA's legacy is extraordinary. We were allowed to stage this special world on 1000 square meters.
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Time Travel Through the History of OMEGA
The renowned watch brand OMEGA awakens dreams, a pioneering and adventurous spirit. At the headquarters in Biel, we realized an experience exhibition from the beginnings to the present of time keeping. After the introductory show, visitors explore various themed islands in the interactive free-flow area: The development of the first precision watch in 1848 by Louis Brandt, timekeeping and world records at the Olympic Games, the first moon landing in 1969, and the adventures of the legendary secret agent James Bond 007. In addition, there are watch models from the women's collection "Time for Her" to marvel at, as well as interesting insights into the fine and fragile technology of watch mechanics. Highlights of the experience world are a 50-meter-long showcase designed as a watch bracelet with more than 600 watch models from the company's history, as well as a walk-in Omega Speedmaster on a scale of 1000:1 with an integrated cinema.
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